ATLANTA UNITED | Spirit of 17
Atlanta United was looking to create a bigger presence in the city, so we developed the Spirit of 17 mural campaign. This campaign celebrates the unsung community heroes who make Atlanta and each neighborhood a better place every day —not just the heroes we know like John Lewis, Stacey Abrams, and Dr. King, but the lesser-known heroes who make our city great, too. Across all the murals, we have 17 local trailblazers, a nod to #17 a number reserved by Atlanta United specifically for their fans and the city of Atlanta.
🥇 Shorty Awards, Sports + Shorty Impact Winner, Local Campaign + 🥈Clio Sports